Cynthia Rowley is an award-winning NYC designer who effortlessly bridges the worlds of fashion and adventure through her brand. Playful prints and bright colors shine a light on this collaboration with a full Roxy collection. The Roxy Dawn snowboard is as inviting as it is exciting and it’s the perfect model to bring the world of fashion and adventure together. It has a friendly soft flex, twin geometry and Magne-Traction for predictable control. The Easy Rise contour is flat between the feet with mellow rocker to the nose and tail for catch-free comfortable progression at any level. Set it up with the Roxy Viva bindings or the Rock-it Dash for a perfect pairing!